While more followers on Twitter means more people can be reached by your message, it’s also important to remember that numbers are not everything. There’s little point in having huge numbers when most of your followers are bots of fake accounts. Here are some tips to help you increase your following with valuable followers.
Twitter Management Tools
There are many different Twitter management tools available today. It would take more than one article to list and explain them all but there are some basic categories that they fall under. For example, there are tools for managing your posts and scheduling your posts, there are tools to help you find people to follow and unfollow and there are multipurpose tools that serve as full account management.
Here are two popular examples:
Tweet Adder: Tweet Adder is a popular Twitter management tool that has been around for quite some time now. It was voted the best Twitter marketing software on the market and while it is automation software, it is the smartest, most personalized automation software you will find for Twitter today.
Tweet Adder has hardcore filter options allowing you to determine all the parameters you are seeking in followers and then allows you to target those accounts and attempt to get them to follow you back.
Tweepi: Tweepi is a Twitter management tool that allows you to do many things from one dashboard. You can follow, unfollow, reciprocate follows and more. One thing that Tweepi stands out for is its new “force unfollow” option that allows you to force users you do not want following you to unfollow you.
If this article is all about increasing your following, why would you want to force users to unfollow you? Well, for many users, it’s about maintaining the quality and integrity of your brand. So some may want to unfollow inactives, people with the default avatar or certain types of accounts (such as porn profiles).
Hashtags are going to be one of the most important tools you have to increase your following. Hashtags are used similarly to keywords but they have the pound (#) sign in front of them. On Twitter, these hashtags show up hyperlinked and clicking on them will take you to other Tweets with that hashtag. You can do a search for certain hashtags and there are also tools that help you follow and mange hashtags such as What the Trend?
Then there is also Tagalus, which is like a dictionary of hashtags so you can learn their meanings. When you use hashtags in your posts, even those who are not following you can see your posts and this will cause those who like what you say to click to follow you.
Retweet to be Retweeted
Another great way to get more followers on Twitter is by retweeting others. When you retweet (RT), people will return the favor. This actually does a couple of different things. For one, it spreads your message to more people since you will also be seen by everyone who followers the person who RTs you. Secondly, it also increases the chance that new people will follow you back.
You should make sure your tweets are easily RT-able. Keep them just under the 140 character max to allow for people who still RT the old fashioned way (ie. RT@yourname ‘Your tweet here’). Use a URL shortener for your links and also be sure that you use relevant hashtags.
If you RT people who are in the same niche or industry as you, there is a very high chance that they will RT you back and the people who follow them will also be interested in following you. Just be sure not to abuse the power of the RT and also to balance it out with original, relevant posts of your own.
Participate in Twitter Chats
Another great way to get noticed on Twitter is by participating in Twitter Chats. These chats use hashtags to allow users to meet up on Twitter and discuss a particular topic. When you participate in these chats, you meet like-minded people who are interested in the same things. You will have the opportunity to converse with users you might not otherwise find on Twitter and as a result, some of them will follow you, especially if you have something interesting to say in the chat.
Here are some popular Twitter chats to consider:
#eavchat – Empire Avenue chat
#bizchat – chat about business and professionals
#blogchat – chat about blogs and blogging
#socialmedia – Hosted by @JasonBreed and @marc_meyer
#kloutchat – learn more about Klout
Interact with Your Network
Finally, a great way to increase your Twitter following is to interact with your network. Thank people for following, mentions and retweets, reply to posts that interest you and just be a friendly tweeter. You’ll be surprised at how much and how quickly this will help increase your following.
People want to follow users who they know are active. Twitter is social media so don’t lose the ‘social’ part of it.