RippLn Is it a Multi-Level Marketing Scam?

by Kim Lavigne on April 24, 2013

37 Flares Twitter 20 Facebook 2 Google+ 15 Pin It Share 0 LinkedIn 0 StumbleUpon 0 Reddit 0 Buffer 0 Email -- Filament.io Made with Flare More Info'> 37 Flares ×
RippLn RippLn Is it a Multi Level Marketing Scam?

RippLn Is it a Multi-Level Marketing Scam?

I kept getting invites to RippLn, www.startmyripple.com and of course my curiosity got the best of me so I had to check it out!  I had the impression from the beginning that it was a potential MLM (Multi-Level Marketing) Scam.  RippLn Is it a Multi-Level Marketing Scam??  You be the judge!

Having no contact information on their site is a big concern, and no product yet to speak of.  Having to sign a Non-Disclosure Agreement (NDA) form, before being able to access any kind of information on the website would make any person leery!

I do encourage you to look into it yourself and decide before getting involved.

Correction…it appears that this is their fanpage: https://www.facebook.com/Rippln not the one mentioned in the video.  (Many individual fanpages are popping up!

I’d love to hear what you have to say about this site, so please leave me a comment below!  Have you discovered any information for or against this company?

{ 25 comments… read them below or add one }

Melody April 24, 2013 at 1:27 am

I was first interested because Johnathan Budd was promoting Rippln and I have been watching him for several years. It seems he has a pretty good reputation and he is one of the most successful internet marketers out there. So first I went to this site to read a little about him.
http://www.imreportcard.com/people/jonathan-budd
Then I went to this site which is fairly negative and yet I found some pretty positive stuff on it too. http://www.sv411.com/index.php/2013/04/rippln-new-app-platform-goes-viral/
On the site above I found this link which I thought was pretty interesting.. the three of them at a google hangout on Robert Kiyosaki Blog http://www.richerdaddy.com/rippln-official-hangout-event/
Once again, like Kim said, come to your own conclusions. I just find it very intriguing so I’m checking it out.

Reply

Kim Lavigne April 24, 2013 at 1:34 am

Thanks for sharing your thoughts Melody! Everyone for sure has to do their own research on this!

Reply

Lisa Mason April 26, 2013 at 4:39 pm

Some good friends of mine are getting involved but I am not interested. It seems very spammy and I don’t get the “what’s in it for me?’ value. I could never pitch this to my network without feeling sleezy. Myself and 2 client accounts that I manage are getting slammed with invitations from EVERYONE. It’s very annoying. Even if it is a quality product, I’d be suspicious due to the high level of spammy invites I’m getting. :/

Reply

Melody April 26, 2013 at 7:12 pm

I agree, that is annoying. I also am annoyed at how I have to watch the same stupid Jack in the Box ad a dozen times in order for me to watch my movie.
It’s interesting how supply and demand works too and attaching value to something. If gold lay all over the ground likes rocks, no one would want it any more than dirt. Or if I pushed people to take gold from me long and hard enough, pretty soon they would be looking the other way when they passed by me, hoping I wasn’t going to ask them to take some gold again.

I think it’s cool that I got an invitation from Johnathan Budd to join his ripple. I see value in that and I’m only inviting qualified individuals to his team.

Reply

Kim Lavigne April 26, 2013 at 4:44 pm

I agree Lisa…not a fan of the “spammy” nature of it! Thanks for stopping by! ;)

Reply

Kim Lavigne April 26, 2013 at 8:46 pm

Hi Melody, would love to hear more once the app goes live to know if it has worked for you!

Reply

Melody April 27, 2013 at 12:50 am

Ok, cool Kim. I’ll let you know. I know I am an eternal optimist. It’s just more fun to live life that way! I am also learning to be a lot more cautious. Anyway I am enjoying sharing some of the thoughts that go through my head about these kinds of concepts. Thanks.

Reply

Kim Lavigne April 27, 2013 at 1:00 am

Optimism is wonderful…having wisdom and being cautious is also good! I truly appreciate you taking the time to share your thoughts!

Reply

Melody April 28, 2013 at 4:53 pm

I’d be curious to hear anyone’s comments on the concept of getting paid to share products, services or concepts one likes & uses. I know my husband gets his best advertising for his construction business through word of mouth from customers. But of course the customer doesn’t get paid for referring. Is there a principle here? Is getting paid for sharing a product or service you like, wrong? People are convinced that a lot of foods are good for them that are not because big money advertises them as such. I would like to think that a person could get paid for something they refer but that they honestly believe in, love and use.

Reply

Tammi Kibler April 30, 2013 at 12:25 am

Melody – Affiliate sales and reviews are fine, but US law requires disclosing your financial relationships . http://www.ftc.gov/opa/2009/10/endortest.shtm

Even if this is not the law where you are, it is just a general good idea to be transparent online when you are earning a commission or flat fee for expressing your opinion.

Reply

Kim Lavigne April 30, 2013 at 3:51 am

Great tip Tammi!

Reply

Kim Lavigne April 28, 2013 at 8:33 pm

I don’t think it’s wrong to get paid to share a product or service. That’s how affiliate marketing works…and many paid ad campaigns. However, one would want to be careful not to sell themselves out too much.

Reply

Todd May 12, 2013 at 5:12 am

This looks exciting! I had no idea about rippln…hopefully this will not be gamed like other systems and it will lead to a legit money system. Thanks Kim for sharing this!

Reply

Kim Lavigne May 12, 2013 at 1:08 pm

My pleasure Todd! Thanks for stopping by!

Reply

pete May 17, 2013 at 6:37 pm

have you ever heard about futuristic marketing? have you heard of the Reverse Funnel System or global resorts network? well, http://www.ripoffreport.com/r/global-resorts-network-gold-crown-resorts-reverse-funnel-system-ty-caughlin/pheonix-arizona-85027/global-resorts-network-gold-crown-resorts-reverse-funnel-system-caughlin-reverse-fun-318260 and other scam alert websites have all kinds of reports , complaints and scam alerts for them….they all use the same scam techniques, including unauthorized charges to credit cards etc…all of which Jonathan Budd was involved in and in fact was the “pitch man” for, just like he is now for rippln but additionally they have all flooded the internet to back up rippln, which i find amusing but clever…. they put out all kinds of pages with key words like rippln is a scam, when you click on the link (some you get a virus warning from your virus software) but all talk about how great rippln is, how it is not a scam etc… this is what these guys are experts at, flooding the internet with pages using the word “rippln is a scam” then the page itself is a pitch page in rippln favor and this way they have successfully buried the real pages, with real facts about rippln and all of the people involved in it…every single name involved with rippln, underwood, terry lacore, budd…every single one of them has long records and lacore himself was sued by the SEC in 2008 and was forbidden from being involved as an officer etc for 5 years…. interesting timing, 2013! that’s 5 years… check the info on the government site yourself about terry lacore (the true owner behind rippln)http://www.sec.gov/litigation/litreleases/2008/lr20702.htm
also i have found they all have all sorts of shell corporations they use, websites, website names etc… the main one budd uses is empowered entrepreneurs … he uses all kinds of different addresses, network solutions records show some in CT and some in NC … here is just some of the info, btw the phone number is a spint WIRELESS number:
Domain name: EMPOWERED-ENTREPRENEURS.COM
Registrant Contact:
empowered entrepreneurs
jonathan budd ()

Fax:
26 hampden rd
somers, CT 06071
US
Administrative Contact:
NA
jonathan budd (info@jonathanbudd.com)
+1.8609853985
Fax: +1.5555555555
empowered entrepreneurs
26 hampden rd
somers, CT 06071
US
and here is the info on that rippln site ripplestrategy.com that emailed me pretending to be corporate:
Domain name: RIPPLESTRATEGY.COM
Registrant Contact:
Empowered Entrepreneurs Inc.
Empowered Entrepreneurs ()

Fax:
3237 Fox Knob Road
Jonesville, NC 28642
US
Administrative Contact:
Empowered Entrepreneurs Inc.
Empowered Entrepreneurs (webmaster@jonathanbudd.com)
+1.8609853985
Fax: +1.5555555555
3237 Fox Knob Road
Jonesville, NC 28642
US
MY ADVICE IS DO NOT GIVE THEM YOUR CREDIT CARD INFORMATION , JUST CHECK RIPOFF REPORT AND SEE WHAT THEY DO WITH PEOPLE’S CREDIT CARDS. …(just watch and see what rippln will ask for after this pre-launch. Rest assured they will be asking for people’s credit card numbers for apps and other bogus purchases and charges, history is repeating itself) By the way all the new names that keep popping up with rippln, like mark hoverson etc… every one of them have ties to all the same scams….these are the people behind and promoting rippln, which by the way has already been tried before under different names like tsunami project etc….they are doing what they have always done using different company names, after rippln there will be another…. they are very smart in how they hide the truth and flood the search engines with their own pages endorsing whatever scam/shell corporation they are promoting at the time… funny how jonathan budds page does NOT have all the products and services from all these other companies he pitches …. this is only the tip of the iceberg as there is so much more but all ANYONE needs to know it’s a scam are the reputations of all the people behind rippln (from brian underwood and the “burnlounge” scandal to terry lacore and the sec scandal) every name behind rippln is a white collar criminal so watch out, because people are NOT players but rather getting PLAYED ….

Reply

Kim Lavigne May 17, 2013 at 6:46 pm

Wow Pete! What an amount of information you were able to uncover! Thanks so much for stopping by and letting me know all of this! Much appreciated!

Reply

pete May 17, 2013 at 11:59 pm

You’re welcome. There’s tons more, it’s just all buried by the massive Rippln SEO (search engine optimization) campaign adding fake “rippln scam pages”, once you click on them they are pages stating “it’s not a scam” and to email them for an invite…lol AND some you actually get a virus warning (if you have good anti virus program).

TO MELODY: This is not about negative vs positive , this has to do with providing FACTS. This has to do with TRUTH vs FICTION, HONESTY and INTEGRITY vs LIES and FRAUD. Also the SEC is serious business, the fact Terry Lacore was sued by the SEC (go to the government site) http://www.sec.gov/litigation/litreleases/2008/lr20702.htm
and prohibited in 2008 to a five-year officer and director bar , is very serious and telling. The SEC is U.S. SECURITIES AND EXCHANGE COMMISSION , that’s not some disgruntled customer or employee! The charges were also very serious!

So Melody (and everybody) you have the truth…. what you do with it is up to you. Are you going to take the blue pill or the red pill? The choice is yours.

Here are some other sources containing the truth and facts:

http://www.core3networks.com/blog/rippln-is-a-scam/
It’s not everyday that I feel compelled to give out a public announcement; however, sometimes when something is so blatantly a scam I feel compelled to alert the masses. Rippln is the new “We’re going to be THE NEXT BIG THING IN SOCIAL MEDIA!” site and they use tactics that appeal to the lowest common intelligence denominator. When you get a spam e-mail that says “YOU CAN WIN $1000 RIGHT NOW!”, all in caps, do you click on it? No; because you’re not an idiot.

However, it would appear that the owners of this new site think otherwise. They are betting that you have no common sense. Do you remember the South Park episode where Cartman bought an amusement park, but would only let 10 people in per day. Lines were huge, because people wanted to be in this exclusive place. That’s what Rippln is doing. Using Cartman tactics on the average person and saying “You too can be in an exclusive inner circle that nobody cares about”.

Rippln is Multi-level Marketing (MLM) in a social media site. Awesome. Just what we need. For the record, I absolutely detest MLM/Pyramid schemes – in case you were curious. They are shady, creepy and only the sketchiest of people partake in them. The site claims that you get paid for referrals into their “inner circle”. They give you a silly NDA saying “Shhh! Don’t tell anyone.. You have been chosen to be apart of this exclusive club! This NDA protects us!”. It’s 100% fluff and so blatantly scammy that I truly don’t understand why anyone would think this is legit.

Stop insulting our intelligence.

Look into the people that are supporting this platform. They are very protective in saying it’s not a scam while blasting you with “Invite codes” to join their network. People will do anything for pennies for doing nothing apparently – aside from annoying people. Do yourself, and your friends a favor. Spread the word about this INCREDIBLE INNOVATION IN SCAM TECHNOLOGY! (How did I do?)

http://enfordummies.com/wordpress/rippln-scam-securities-fraud-scammer-warning/

http://thechrisvossshow.com/rippln-investigation-is-it-a-mlm-pyramid-scheme-scam/

http://www.reddit.com/r/Scams/comments/1cuu63/rippln_the_innovative_pyramid_scheme/

http://stephenkiers.com/post/48502528622/rippln-app-scam

http://enfordummies.com/wordpress/rippln-scam-securities-fraud-scammer-warning/

Much of the confusion and uncertainty surrounding Rippln can be attributed to the manner in which the creators have marketed the scheme.
A silly affiliate NDA, lack of information on the corporate structure and ownership of Rippln, a compensation plan and business model that appears to have not been finalised, nothing concrete on the app the company is supposedly based around… and the list goes on.
Despite the company’s best efforts to thwart those interested from conducting thorough due diligence into the company, a purported 200,000+ people have handed over their personal information and signed on.
At the time of publication, any and all efforts to acquire specific details on the MLM side of Rippln have been met with a tin-can “we are currently in buzz marketing mode now and not accepting payment from affiliates, so we’re not currently disclosing anything further” type response.
Despite these efforts however, today we take you behind the Rippln veil and share what has thus far been uncovered.
Suspicions first arose with the April 24th announcement from Rippln’s lawyer, Jennifer Grace:
Hi Everyone- I thought I would jump on really quick and put the minds to rest of those that hasveseen (sic) the negative press about Rippln CEO, Brian Underwood.
I have worked with Brian Underwood over the last six years, and have known him to be both honest and forthright. The allegations of Brian Underwood being sued or investigated by the SEC or in another lawsuit are false.
Anyone wanting to verify this themselves can always search the public records of Edgar Online. Mr. Underwood has been in the industry for many years as a distributor and more recently as a corporate officer.
As a Corporate Officer Brian has performed all duties in the best interests of the company.
Happy Rippln, and Kind Regards,
Jenifer Grace
Counsel for Rippln, Inc.
So Brian Underwood has never been sued or investigated by the SEC? Got it and thanks for clearing that up.
The problem?
To the best of my knowledge, nobody had ever suggested or implied that Brian Underwood had been investigated or sued by the SEC.
We’ll leave Jenifer Grace’s peculiar press release about Brian Underwood and the SEC at that for now, and move onto efforts to establish the exact corporate executive structure and ownership of Rippln.
Despite attracting an alleged 200,000+ affiliates, Rippln’s website still provides no information on the company or those running it:

A few names have been thrown around by affiliates, of which the most visible was Brian Underwood, named as CEO on Rippln’s Facebook page:

Further digging revealed what appears to be a Blogspot blog set up to pre-empt public searches for background information on Underwood:

The blog is owned by the Blogspot account “Rippln”, which was created in March 2013:

As you can see, several other blogs have been set up in what appears to be a marketing attempt to pre-empt public background searches on Jim Bunch, Jonathan Budd and Brian Underwood in connection to Rippln.
As mentioned previously, Brian Underwood is credited as Rippln’s CEO. Jim Bunch and Jonathan Budd are simply credited as being Rippln co-founders:

The fourth “Rippln” blog listed is used to republish information that appears on Rippln’s Facebook account.
Curiously, a fifth blog was also set up on March 25th, naming Terry Lacore as a fourth co-founder of Rippln:

Why am I displaying a screenshot of Google’s search results above rather than the blog itself?
Because it no longer exists. Sometime over the last fortnight Rippln deleted it:

Why did they do that? Well as it turns out not all co-founders are created equal, and that brings us to uncovering the exact geographical location of Rippln.
Not publicly disclosed or acknowledged by Rippln but nonetheless discreetly uploaded to their site are the company’s “Terms and Conditions”. And if you scroll down to the bottom of the terms, Rippln request that anyone who has any
questions or comments or complaints or claims with respect to Product (to) please contact:
Rippln, Inc., 901 Sam Rayburn Highway, Melissa, Texas 75070.

Along with Rippln, Corporation Wiki lists a boatload of corporations and persons operating out of and in connection to this address:

As above, of particular note are “Lacore Enterprises” and “Bhip Global Inc.” and “Direct Sales Software Inc.”. Corporation Wiki also ties Lacore to GlobalNet Outdoors, a failed outdoor niche shopping mall MLM company that launched in March 2012 and but had collapsed by November the same year:

Bhip Global is a MLM opportunity was founded by Terry Lacore back in 2007:

I wasn’t able to clarify anything concrete on Direct Sales Software Inc, but as the name suggests this appears to be a software based corporation. Putting two and two together Direct Sales Software is most likely behind the “app” component of Rippln.
Meanwhile Lacore Enterprises would appear to be the umbrella all of these corporations falls under. As the name suggests, Lacore Enterprises is of course owned by Terry Lacore (credited as “Officer” and “Director” by Corporation Wiki).
So where does Rippln fit into all of this?
A report by Rob Hicken published in the Idaho Statesman on April 25th indicates that Lacore Enterprises are behind Rippln:
When Tricia Stoesser, marketing director for the Stage Coach Theatre, sent me a note about a new app called Rippln, hers was the 20th question I’d received.
The network marketing company Lacore Enterprises, in Melissa, Texas, raised questions as it launched under the auspices of changing the way we view social media marketing.
On the company’s website, officials claim in YouTube videos that traditional social media built its reputation on the backs of the users and took the profits from that network to pay for expansion and growth – one video cites groups like Twitter, Facebook and Instagram. On another video, it claims games that extolled by networking reaped the profits.
The promise, made in the videos, is that once established, Rippln will pass along marketing profits to the members.
Lacore was founded in 2011 as an advertising agency and is a privately held company. Its attorney did not return calls.
Why Rippln’s attorney, Jenifer Grace, didn’t return Hicken’s calls I have no idea but while we’re on the subject it’s worth noting that she might have a far more involved interest in Rippln beyond that of attorney.
BehindMLM reader “Skeptic” reports that after purchasing an official record of formation from the Texas Secretary of State, he discovered that Jennifer Grace and Terry Lacore were both listed as sole directors of Rippln.
CorporationWiki ties Jennifer Grace into “Grace Holdings LLC”, which indicates a possible financial stake in Rippln in addition to her role as their attorney (and Director). Grace Holdings LLC are listed as operating out of the same Melissa, Texas address as Rippln and the rest of Lacore’s companies.
Now that we’ve established ownership of Rippln, the question arises as to why Rippln are not willing to disclose any of this publicly, and why they pulled from publication a blog they themselves had created advertising Terry Lacore’s involvement in the company.
Here’s what Rippln had published on the now deleted Terry Lacore Rippln blog (with compliments from Google cache):

Terry LaCore, Rippln co-founder, has a long and successful history in business development. From his early days as a top distributor at Strategic Telecom Systems, Inc. to becoming a top sales earner at InTouch Communications inside of a year, Terry’s stellar career has become the stuff newcomers to the industry only dream of.
LaCore next took an executive role as CEO of Netvision/Citidirect.com, servicing the rapidly increasing need for online business directories, then moved on to become Vice President of Sales at beauty products distributor Kaire, earning promotion to CEO in just a few short months.
As a member of the executive team at publicly traded Natural Health Trends Corp. in 2000, Terry spearheaded a number of highly successful business development strategies including the creation of a health products distributor, Lexxus International.
A “stellar career” that newcomers to the industry only dream of? Yeah, about that…
Rippln’s marketing spiel credits Lacore as having “spearheaded a number of highly successful business developement strategies” during his time at Natural Health Trends Corp.
National Health Trends Corp. however have a a slightly different take on Lacore’s time with them,
Natural Health Trends Corp. (NASDAQ:BHIP), an international direct-selling and e-commerce company, announced today that the Securities and Exchange Commission has completed a previously disclosed investigation of the Company and others that was initiated in October 2006.
The SEC’s staff notified the Company by letter dated September 12, 2008, that they do not intend to recommend any enforcement action against the Company.
The investigation did result in a civil enforcment action by the SEC against two former officers of the Company, Mark Woodburn and Terry LaCore, who were charged with securities fraud and other violations arising from undisclosed related party transactions.
Mr. Woodburn is a former president, director and chief financial officer of the Company, and Mr. LaCore is a former director of the Company and the former chief executive officer of NHT Global, Inc., a subsidiary of the Company.
In late 2005, Mr. Woodburn and Mr. LaCore resigned as officers and directors, and the Company terminated their employment, in connection with an independent investigation by the Company’s Audit Committee.
An SEC investigation and resulting civil enforcement action? Oh my… what was all that about?
On September 3, 2008, the Commission filed a civil action in the United States District Court for the Northern District of Texas charging two former officers of Natural Health Trends Corp. (“NHT”) of Dallas, Texas, with securities fraud and other violations arising from undisclosed related party transactions from 2001 through 2005.
The defendants are Mark D. Woodburn, of Southlake, Texas, NHT’s former president, director and CFO, and Terry LaCore, of Flower Mound, Texas, the former president of NHT’s chief subsidiary and an NHT director.
According to the complaint, from 2001 through August 2005, NHT’s top distributor paid Woodburn and LaCore, directly and indirectly, approximately $2.5 million in undisclosed payments.
The complaint also alleges that, in February 2004, Woodburn caused NHT to loan $256,200 to a Woodburn family-controlled company, and later took steps to conceal related party nature of the loan when it was discovered by NHT’s new accounting management in the fall of 2004.
Woodburn and LaCore agreed to settle the SEC’s charges without admitting or denying the allegations of the complaint.
LaCore agreed to settle charges that he violated Section 17(a) of the Securities Act and Sections 10(b) and 14(a) of the Exchange Act and Rules 10b-5, 13b2-2, 14a-3, and 14a-9 and aided and abetted Woodburn’s violations of Sections 10(b) and 14(a) of the Exchange Act and Rules 10b-5, 14a-3 and 14a-9.
Each agreed to be permanently enjoined from violations of the specified statutes and to a five-year officer and director bar. Woodburn agreed to pay a $60,000 civil penalty, and LaCore agreed to pay a $50,000 civil penalty.
A five year officer and director bar? Wait a second… 2008, 2009, 2010, 2011, 2012,2013… but that’s exactly… oh dear. Rippln lawyer Jenifer Grace’s curious “Brian Underwood has never been investigated by the SEC” announcement suddenly makes sense.
They weren’t trying to address the non-existent claims that Brian Underwood had been investigated by the SEC, using misdirection they were trying to pro-actively obfuscate the chances of anyone finding out Terry Lacore had.
And Lacore’s “highly successful business developement strategies” at National Health Trends Corp. doesn’t end there. Following the SEC investigation National Health Trends Corp. (NHTC) instigated their own legal action against Lacore, resulting in a temporary injunction:
Natural Health Trends Corp.announced today that it had obtained a temporary injunction in its lawsuit against Terry LaCore, the Company’s former director and executive officer, and Mr. LaCore’s new company, bHIP Global, Inc.
As previously disclosed, the Company sued Mr. LaCore and bHIP Global, Inc. in 2008, charging them with numerous unlawful acts.
The Court has found that there is credible evidence that the Company has established a probable right to relief on causes of action against Mr. LaCore and bHIP Global, Inc., including, among others, claims for misappropriation of confidential and proprietary information and unfair competition.
Among other things, the Court found that the evidence supports the Company’s claims that:
(i) Mr. LaCore and bHIP Global, Inc. likely have possession of the Company’s confidential and proprietary information and are in a position to use such information in competition with the Company;
(ii) Mr. LaCore and bHIP Global, Inc. likely have solicited the Company’s employees and distributors in breach of their agreements with the Company; and
(iii) Mr. LaCore entered into multiple contracts with the Company providing for the return of confidential and proprietary information.
Pending a trial of the lawsuit, the temporary injunction restrains and enjoins Mr. LaCore and bHIP Global, Inc., as well as their officers, agents, employees and attorneys, and all persons in active concert or participation with them, from
(a) directly or indirectly contracting with, or employing, any former or existing employee, distributor or supplier of the Company if such contract or employment would result in that person breaching his or her agreement with the Company and
(b) obtaining confidential information belonging to the Company with knowledge that the information was obtained in breach of a confidentiality agreement between the Company and any former or existing employee, distributor or supplier of the Company.
The temporary injunction also orders Mr. LaCore and bHIP Global, Inc. to return the Company’s confidential and proprietary information.
How did the case end?
Rod Cook over at MLM Watchdog covered the conclusion of NHTC’s lawsuit, writing back in 2008 that
NHTC dropped out by not paying their lawyers so the whole NHTC lawsuit was DISMISSED….Went down drain without a whimper!
What happened there I have no idea but it was the only positive for Lacore I was able to find in relation to his involvement with NHTC.
The SEC’s lawsuit and resulting civil enforcement action and fines speak for themselves and probably explain the secrecy and failure to openly disclose the entire corporate structure and ownership of Rippln.
So where exactly are we at now?
Rippln have launched what they referred to as a “stealth viral marketing” campaign, with the company openly declaring that ‘Rippln is all about recruiting new members‘ on the BlogSpot Rippln blog set up as part of their marketing efforts.
Compensation plan wise it was revealed that the Rippln were going to pay $20 on the recruitment of 5 new free affiliates, and $80 and $240 on the recruitment of new paid Domestic and Global affiliates, with affiliates having to pay themselves if they wished to earn these commissions.
Since then Rippln have pulled all previously released compensation plan material from the internet, now claiming that
Rippln has not fully completed its planning for the Rippln Rewards Program as it continues to undergo scrutiny by Rippln’s legal advisors.
That of course wasn’t before Rippln told affiliates at a recent marketing event (according to a Rippln affiliate who claims to have been in attendance), that it would cost $300 to join as a Domestic affiliate and $900 as a Global.
Between the SEC investigations, securities fraud, allegations of pillaging propriatary information and competitive secrets from previous opportunities and why Rippln are apparently actively seeking to distance themselves from revealing Terry Lacore is seemingly behind the business, the company has a lot to answer for.
Unfortunately however, whether or not we’ll get an official response to any of the above information is not clear.
Rippln co-founder Jonathan Budd (who appears to be their online PR spokesperson) was openly participating in the discussion here at BehindMLM, but after being repeatedly grilled on the finer points of Rippln wrote in his last published comment:
Hi all,
To answer your questions one final time.
(blahblahblah we don’t know how to run Rippln without paying recruitment commissions and charging affiliates membership fees, please tell us how to run our business blahblahblah)
Thank you for your time. Good bye.
All the best,
Jonathan Budd
When I last wrote about Rippln, I concluded with the analogy that the opportunity was somewhat like a train:
200,000 people have signed up for tickets to the Rippln MLM train, the drivers don’t appear to be certain on how to operate it and nobody really seems to know where they’re all headed.
Between Terry Lacore’s history with the SEC, the (now retracted) recruitment driven compensation plan, 200,000+ affiliates who have signed up without really being told what they’re getting into and Rippln openly advertising the company as being ‘all about recruiting new members‘, I’d like to update that analogy by stating that in all likelihood the Rippln train seems headed straight into the laps of US regulators.
All aboard…

Footnote: Full credit goes to the BehindMLM readers whose collaborative efforts made the basis of the above article.
You can read the community discussion as it happened over at the BehindMLM Rippln Review.

Reply

Melody May 17, 2013 at 9:38 pm

I have a lot to ask or say about this post but I have to go soon for the weekend so I will do so when I get back. I do appreciate all the info and research you have done Pete.

After reading this, my experience and research, I ask myself these questions. Does this guy (Pete) only look at the negative? I have family that always think that way. Can a person even earn money online fair and squarely? Can you trust anyone online that you haven’t met and known in person (including you Pete)? Can a good person build a good reputation on the net? How can you even know who’s honest and who’s dishonest? I love the internet and the tools it provides to level the playing field for advertising and entrepreneurship. I will probably never stop being optimistic and trying to make money online but more later …

Reply

Kim Lavigne May 17, 2013 at 11:58 pm

Hi Melody…also well said! There are certainly plenty of ways to make money online..I’m proof of that! And certainly if you work hard enough one can make money doing just about anything! I agree that optimism is a great way to look at things…with a dash of wisdom! ;)

Reply

Chuck Bartok June 26, 2013 at 2:01 am

I saw nothing nothing negative on Pete’s recording the facts.
Regarding the Trust,, we were all born with Instinct.
TRUST yourself..not some Puffoon on center stage.
Our friends don’t TRY to make money on Line, they DO.
It is the result of applying the laws of nature and the Golden Rule
Learned that over 50 years ago when I started our first business and reading a clear, simple book that set my lifestyle in 1960….

Reply

Melody May 17, 2013 at 10:29 pm

Some of the guys you mention are at this event this weekend (No Excuses.) http://noexcusessummit.com/4/livestream.php?utm_source=iContact&utm_medium=email&utm_campaign=Ray%20&%20Ferny%20%28NES%29&utm_content=%22It%27s+HUGE+%26+exciting…%22 You actually think this event is just a bunch of BS? I don’t know. I think if I’m gonna sink anyway, I might as well do it at an event like this, having the time of my life!

Reply

Kim Lavigne May 18, 2013 at 12:00 am

That conference looks like it could be fun!

Reply

Chuck Bartok June 26, 2013 at 1:55 am

Good job Pete.
I have been amazed over the past 9 years on the internet how Naive those desiring to BE in a Business are.
It is so easy to create a product in demand revolving around a Real Passion, market it to those who want and enjoy REAL profit.
Of course it take a an investment of Time and Energy and sometimes a small amount of Capital.
We have thousands How on our Talk Show over the past 8 years. Their results are always in direct proportion to their Desire to succeed and investment of time and energy.
Be in business for yourself, not some lackey falling behind and clever charlatan

Reply

Melody May 20, 2013 at 4:19 pm

Just so I’m clear Pete, is it your opinion/belief that ALL MLM’s are scams?

Reply

jj Murphy January 15, 2014 at 2:38 am

I’m in the app software industry. They are being sued for copyright & trademark infringement. Our team reported them to the SEC a couple of weeks ago and submitted the info to news sources.
There is no app , thus no product. A developer would not join or pay to join unless its Google/Android or Apple. Anyway, we immediately knew this was a MLM. The only people making $ , if any, are the people who started this crap. their marketing announcement and video is another immediate red flag.

Reply

Leave a Comment

Previous post:

Next post: